Yin Ge1, Fang Hong2, Yu Miaojie3
Accepted, August, 2023
1Yin Ge: National Development Research Institute of Peking University
2Fang Hong: School of Economics and Management, Beihang University
3Yu Miaojie: Liaoning University
Abstract:
Altruistic behavior is common, and it is valuable with regard to utility. Research on altruistic
behavior is not only academically important, but also serves to policy making. This paper surveys the resear-
ches on altruistic motives, and both theoretical and empirical ones on altruistic behavior in recent years. In
terms of motivation, behavioral economists directly use the subjects' social networks in real life to explore
people's altruistic motives ,and have made important findings,such as distinguishing between baseline altruism
and directed altruism,distinguishing between directed altruism and reciprocity. In theory, research based on
social networks breaks the limitations of simple models and find new results, which alter our understanding of
altruistic behavior quite deeply. Empirically, scholars have done a lot of analysis on altruistic behavior in
terms of charitable donations, public goods provision, social norms, and people who are altruistic.
Key words:altruistic; social networks; charitable donations; public goods; social norm